This April 2025, RXNT attended, exhibited, and spoke at AAPC’s HEALTHCON, where we had the chance to connect with hundreds of healthcare professionals and industry leaders about how data-driven decisions can drive business growth.
From April 6th-9th, AAPC’s HEALTHCON 2025 hybrid event brought together over 1,500 billers & coders, healthcare professionals, and industry leaders to explore the latest trends, updates, and insights in revenue cycle excellence. RXNT was excited to exhibit and present at the event, sharing how decision-making based on practice and RCM data can drive real growth for healthcare businesses at our session, “Making Data-Driven Decisions: Transform Your Revenue Cycle Management with Dynamic Reporting Insights.”
In this recap, I’ll highlight three trending themes from the conference, including how to unlock the full potential of your data and its role in strategic decision-making. Continue reading to learn more!
What Were the Trending Topics at HEALTHCON 2025?
Unlocking the full potential of your data
Many healthcare professionals spend significant time digging through noisy datasets, trying to find actionable insights. Lacking the right tools, this can feel like a nearly impossible challenge. While every healthcare business generates data, raw data alone is not enough to help your business make transformative progress.
At HEALTHCON 2025, we discussed how healthcare professionals can empower better decision-making by moving beyond manual data management and utilizing readily available tools such as modern billing software that provides the ability to:
- Build dashboards
- Set up a data warehouse
- Automate dynamic reporting insights
Solutions like RXNT’s customizable Advanced Reporting make finding quick, actionable insights simple. You can effortlessly filter dynamic dashboards to see what’s most important to your business, allowing you to respond swiftly to evolving conditions, identify trends, reduce errors on the spot, and optimize your revenue generation.
Are you maximizing your data’s potential? Learn about advanced reporting here.
The importance of data in decision-making
Have you ever heard the saying, “data doesn’t lie?” While gut feelings and opinions are valuable, they often aren’t the most effective method for decision-making. To truly make a difference and improve your healthcare business, decisions must be grounded in data.
Healthcare businesses that lean into a data-first approach often see:
- Greater accuracy and reliability
- Less bias and assumptions
- Easier trend and pattern identification
- Improved organizational buy-in
- Clearer priorities for resources and strategies
- Improved ability to measure success.
Ready to learn how you can implement data-driven decision-making into your business’s daily workflows? Check out these articles to learn more:
- How Healthcare Leaders Can Create a Data-Driven Culture to Improve Patient Care and Revenue Cycle Management
- Why a Data-Driven Approach Generates Better Results for Practice Growth
- The Hidden Data Sinking Your Medical Practice’s Revenue Cycle
Evaluating customizable software solutions
Healthcare software comes in many shapes and sizes, and finding one that meets the unique needs of your team and practice can be a challenge. At HEALTHCON 2025, we talked with many participants about the pros and cons of customizable software. How customizable is too customizable?
Customization in healthcare software is a double-edged sword. On one end, it can help you uniquely tailor your workflows and give you a competitive advantage; on the other, too much customization leads to increased complexity, higher costs, and more time required for training staff.
Finding software that works in your favor and still gives you all the necessary resources is a delicate balance. At RXNT, we make it our mission to provide customizable software that doesn’t require too much of your time and money. Our software works for you—no matter your size or specialty.
Who Won RXNT’s Giveaway at HEALTHCON 2025?
At this year’s conference, we hosted a giveaway to help give back to the dedicated community of professionals who are making an incredible impact on healthcare.
Congratulations to Mary Jo W. for winning our YETI cooler giveaway!
We’re already looking forward to next year’s HEALTHCON in Dallas, Texas! Until then, you can get in touch with us or schedule a demo to learn more about our award-winning suite of healthcare software.
What is AAPC?
AAPC discovers, develops, and provides innovative products, services, and solutions to help the global healthcare industry recognize the full potential of their revenue cycle. AAPC is the nation’s largest education and credentialing organization for medical coders, billers, auditors, practice managers, documentation specialists, compliance officers, and revenue cycle managers.
Learn more about AAPC on their website.
